Outreach Tool Kit

May 13, 2021
Welcome to the NY State of Health Outreach Tool Kit.  This page includes resources for certified assistors who enroll New Yorkers into health coverage, as well as partner organizations that share information about NY State of Health and encourage New Yorkers to enroll.
This page will be updated throughout the year to reflect key information New Yorkers need to know about enrolling.  For more information or questions regarding NY State of Health outreach activities, please email NYSOHoutreach@health.ny.gov.


NEW! - American Rescue Plan Materials

A new federal law, the American Rescue Plan, is giving New Yorkers more financial help to lower monthly health insurance premium costs.  This new financial help is available through NY State of Health to current and new enrollees, including higher-income individuals for the first time. 

Use these materials to help us spread the word that health coverage is now more affordable than ever:

Fact Sheets






NY State of Health Educational Materials

Materials You Can Distribute:

Rack Cards

At a Glance Cards (include Medicaid, Child Health Plus, Essential Plan, and Qualified Health Plan program details and income guidelines

More Materials


Enrollment Tools to Help New Yorkers Choose a Plan:


  NY State of Health Promotional Resources

  Open Enrollment 2021 Resources to Share Via Social Media:


NY State of Health Overview to Share Online:


 Stay Informed with the Latest News

Important Reminders and Upcoming Deadlines:


Coronavirus (COVID-19) Information:


NY State of Health News:


Follow NY State of Health on Social Media to Learn and Share Updates:



News Type: 
Meetings, Press Releases, Updates, Webinars